App Ecosystem Resource Center
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By Enhancing their Integration, Hotjar Increases Installs and Retention
Hotjar upgraded their HubSpot integration to attract new customers and improve customers' satisfaction. The higher quality integration has driven an increase in installs, usage, and retention of Hotjar customers.
Scaling eCommerce Businesses: MakeWebBetter's Impact on the HubSpot Ecosystem
MakeWebBetter is on a global mission to bolster business scalability. They have serviced over 17,500 users with their eCommerce integrations, helping them reach the Elite tier as a solutions partner.
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SmartBug Shares How They Drive Over Six Figures in Pipeline through Their App Partners
SmartBug Media is an Elite solutions partner that has over 30 app partners. They work closely with these partners to co-market and co-service. Learn how they select and KPI app partners, and how they have worked with CallRail to drive more revenue.
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Bayard Bradford Reaches Elite Tier and Accelerates Growth by Creating Datawarehouse.io App Business
Bayard Bradford built an app business with rapidly growing revenues that drives more customers to their services. Their popular apps maintain an average review rating of 4.8 out of 5 stars, and combined with their services, enable their customers to excel.
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By Building a Powerful Integration, CallRail Sees an Increase in Deal Size and Strong Customer Retention
CallRail is one of the most popular calling apps in the HubSpot marketplace and they continue to grow by working closely with HubSpot's internal teams and Solutions Partners.
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From App Studio to SaaS Success: hapily's Journey in the HubSpot Ecosystem
Driven by the opportunity to extend a growing platform, hapily is thriving in the HubSpot ecosystem.
OrgChartHub Goes All in on HubSpot Partnerships and Sees Incredible Results
OrgChartHub chose to exclusively build their apps for HubSpot. They have leveraged HubSpot's community and go-to-market teams to acquire new customers, build brand equity, and drive more active installs for their apps.
When Growth is the Goal, Arrows puts a Focus on HubSpot Customers
Through collaboration with HubSpot's go-to-market teams and creating content for the HubSpot community, Arrows has become one of the fastest growing apps on HubSpot's marketplace.
RollWorks Boosts Business by Investing in HubSpot Partnership
By investing in HubSpot across their organization, RollWorks has generated leads, seen an increase in deal value, and boosted customer retention.
Aircall Acquires New Customers with HubSpot
After Aircall chose to heavily invest in the HubSpot ecosystem, their solution became the most installed telephony integration.
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How Aligning with HubSpot Led to a Deal Close Rate of 75%
By partnering with HubSpot, QuotaPath has been able to win and close more deals faster, onboard customers more quickly, and build brand equity.
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Aircall Gets More Customers with HubSpot
Aircall gives customers the ability to call, track, and see insights on calls and SMS from within HubSpot.
Their app enhances the HubSpot Sales and Service Hubs, and it is the most installed app in the telephony category.
By building a HubSpot integration that customers love, Aircall has improved their brand equity, closed new customers, and increased customer retention.
Their partner, marketing, and sales teams have worked closely with HubSpot teams to ensure prospects and customers can get the most out of both HubSpot and Aircall.
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The State of Platforms 2024
Understand platform ecosystems, how they operate, where they are headed, and how to leverage them to grow. This in-depth report covers data on the platform ecosystems of the top 50 software companies, insights on leading companies' reporting structures, percentage of employees working in partnerships compared to sales and marketing, marketplace features, and the number of apps. It also includes perspectives on platform ecosystems and strategy from executives at Stripe, Sapphire Ventures, Avalara, and more.
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The State of Partner Led Growth 2023
Understand how over 200 marketing and sales leaders think about leveraging partners to drive revenue. This in-depth report covers insights and advice on partnerships as a go-to-market channel. It also includes contributions from executives at Zapier, Semrush, Boston Consulting Group, and more, who provide their perspective on partner led growth.
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The State of Partner Ops and Programs 2022
Discover how leading SaaS companies are approaching partnerships. This report includes market insights from a survey of over 650 partner professionals. It also contains contributions from executives at Asana, Xero, Twilio, ZoomInfo, and more, who share their best practices for launching and scaling a partner program.
Solutions Partner Playbook
As an app partner, working with HubSpot solutions partners can drive customer acquisition and retention.
Learn tactics that will help you be more successful in your collaborations with solutions partners.
Join the HubSpot App Partner Program
Whether you’re just getting started building your app, or ready to list it in the App Marketplace, we’re excited for you to become part of our ecosystem and unlock all it has to offer. You can read more about the program or reach out to the app partner team with any questions.
